Meetings Africa 2026: Botswana Elevates MICE Potential
Botswana made a powerful impression on the continental stage at the recently concluded Meetings Africa 2026 in Johannesburg, South Africa. This premier event served as a vital platform for the Botswana Tourism Organisation (BTO) and a dedicated group of local operators to showcase our country’s growing strength as a top-tier Meetings, Incentives, Conferences, and Exhibitions (MICE) destination.
A Collaborative Success
Throughout the three-day showcase, the BTO worked hand-in-hand with nine leading local tourism operators to engage meaningfully with international buyers and industry stakeholders. This unified presence was instrumental in strengthening market confidence and laying the groundwork for future economic growth through business events.
Our heartfelt appreciation goes out to the following partners who represented the best of Botswana’s hospitality and professional services:
- JACQ Travel
- The Chobe Safari Lodge
- Avani Gaborone Resort & Casino
- The Grand Palm Hotel Casino Convention Resort
- Protea By Marriott Gaborone Masa Square
- Visit Okavango Safaris
- Hotel 430
- Going Africa Safaris and Tours
- Cresta Hotels
Advancing the MICE Agenda
The engagement at Meetings Africa 2026 was both purposeful and impactful. By highlighting our unique venue offerings and world-class service standards, Botswana has reinforced its position as a sustainable and competitive business events destination within Africa.
The commitments made during this event are a significant step forward in our continuous efforts to drive economic diversification and showcase the “PushaBW” spirit to the world.
