In this concluding part of the interview, Agatha Iyok talks about her beloved Limbe and what’s ahead for Cameroun and the Central Africa region… Limbe: The Jewel of Cameroon’s Coast AGATHA: To me, Limbe is one of the most beautiful cities in Cameroon—a true touristic gem that offers something for everyone. It is a place…
It is no secret that the central region of Africa is far behind the other regions with regards to tourism. However, while others see obstacles, some see opportunities. Meet Agatha Iyok, the amiable CEO of Flora Travel and Tours based in Limbe and organizer of the Cameroon International Tourism Fair. Discipline, dedicated and determined, Agatha…
Mysticism and culture are inseparable across Africa — especially in Douala, Cameroon’s vibrant coastal capital. Here, the Sawa people — a collective term for some thirty coastal tribes — celebrate Ngondo, an ancient water festival honoring the jengu, mystical spirits of the deep. This isn’t folklore — it’s living heritage, now recognized by UNESCO as…
The journey to Douala was a saga. After an epic four-hour detour from Limbe to witness the thunderous cascade of the Ekom-Nkam Waterfalls, we had to turn around, exhaustion setting in like a heavy cloak. We finally arrived at Krystal Palace Douala around 21:00, a group of 40 weary travelers. Despite the fatigue, the hotel’s entrance exuded…
My Tribute to a Pan-African Brother and Tourism Diplomat To the world, Didier Bayeye-Mbombo was the Chief Operations Officer of the Africa Tourism Board (ATB) and the award-winning face of Sun International’s African expansion. But to those of us who walked the trade show floors of the continent with him, he was much more: he…
Limbe, Cameroon — Five years after conceiving the idea of bringing tourism stakeholders and local communities together under one roof, Agatha Iyok, CEO and Vision Bearer of the Cameroon International Tourism Fair (CITF), stood before a packed audience at the Limbe Botanic Gardens on March 19 to open the fair’s milestone fifth edition — and…
AFREXIMBANK designates Cameroon the regional tourism entry point, as Nomechi unveils the country’s path forward in travel and hospitality. Limbe, Cameroon — Leonelle Nomechi, Manager, Structured Trade & Commodity Finance at the African Export-Import Bank (AFREXIMBANK), delivered a keynote address at the 5th Cameroon International Tourism Fair (CITF 2026), reaffirming the Bank’s strategic support for…
Limbe, Cameroon — Cameroon’s Minister of Tourism and Leisure, Gabriel Mbaïrobe, officially declared open the 5th edition of the Cameroon International Tourism Fair (CITF 2026) on Thursday, March 19, at the historic Limbe Botanic Garden — setting an ambitious national target of attracting at least 3.5 million international tourists annually and unveiling a sweeping strategy…
Mayor Ngale hails CITF 2026 as catalyst for coastal tourism growth, declares city “Cameroon in miniature” Limbe, Cameroon — Dr. Paul Efome Lisombe Ngale, Mayor of Limbe City Council, opened the 5th Cameroon International Tourism Fair (CITF 2026) on Thursday, March 19, with a spirited address that positioned the coastal city as a living showcase…
Inspired by the vision of one woman, Cameroon is leading the charge to reposition the central African region as an important tourism hub, amid record turnout at CITF 2026 The seaside city of Limbe has once again proven its credentials as a continental tourism stage, successfully hosting the 5th edition of the Cameroon International Tourism…
